The full name of Color Master Batch is Color Masterbatch, also known as Color Seed, which is a new type of specialized coloring agent for polymer materials, also known as Pigment Preparation. Color masterbatch is mainly used on plastics. Masterbatches are composed of three basic elements: pigments or dyes, carriers, and additives. They are aggregates made by uniformly attaching a super constant amount of pigment to a resin, and can be called pigment concentrates. Therefore, their coloring power is higher than that of the pigment itself. By mixing a small amount of color masterbatch and uncolored resin during processing, a colored resin or product with the designed pigment concentration can be achieved.

Masterbatch coloring is pollution-free and saves raw materials. Downstream plastic product production enterprises can use color masterbatch to directly mix with plastic resin during processing and coloring, without the disadvantage of dust flying; At the same time, if downstream production enterprises directly use pigments for plastic coloring, they need to regularly clean the working environment, which will increase the discharge of sewage. By coloring with color masterbatch, the goal of clean production can be achieved. Color masterbatch has good dispersibility. Using color masterbatch for coloring allows the pigment to be evenly and fully utilized, reducing material storage and saving energy consumption.

Masterbatch coloring can simplify the production process of downstream plastic product enterprises and improve the quality of plastic products. Downstream plastic product companies using color masterbatch for coloring only need to follow the instructions of the color masterbatch manufacturer and directly use the color masterbatch as a raw material in production, eliminating processes such as dyeing and granulation, and reducing the degradation caused by repeated heating of plastics. This not only simplifies the operation and is suitable for the automated continuous production process of downstream enterprises, but also helps to ensure that the performance of the resin is not affected and improve the intrinsic quality of plastic products.

Color masterbatch is currently mainly used for coloring plastic and chemical fiber products. In the field of plastic products, the use of color masterbatch is relatively common and mature. Plastic color masterbatch and fiber color masterbatch have similar production technologies and processes, but they belong to different industrial chains. The application fields of plastic coloring masterbatch include electronic appliances, daily necessities, food and beverage, chemical industry, daily chemical industry, building materials, agriculture, automotive, medical and other industries.

China's masterbatch technology began in the late 1970s, with Shanghai Dyeing and Chemical Plant, Beijing Institute of Chemical Technology and other units taking the lead in undertaking research and development projects with the support of the Ministry of Chemical Industry. In the 1980s, with China's reform and opening up and comprehensive economic development, the production of plastic products also sharply increased, and the variety and quality of colors and colors were greatly improved. As a result, there were higher requirements for the coloring of plastic products, and some medium and high-end plastic products gradually adopted color masterbatch coloring. By introducing advanced production equipment and manufacturing processes from abroad, some masterbatch enterprises in China, such as Ningbo masterbatch, have begun to make progress in plastic coloring technology. Since the 1990s, with the rapid development of the plastic products industry, upgrading of product structure, and the transfer of masterbatch technology and production capacity from multinational corporations to China, especially the accumulation and innovation of technology, capital, and talent from leading domestic enterprises, China's masterbatch industry has entered a period of rapid development. After years of development, China's masterbatch industry has become the fastest-growing masterbatch and functional masterbatch market in the world, and is the largest producer and consumer of masterbatch and functional masterbatch in Asia.

In recent years, with the continuous expansion of downstream demand, the production of color masterbatch in China has maintained sustained growth. At present, the technical threshold of China's masterbatch industry is relatively low, resulting in a large number of enterprises in the market, fierce market competition, low concentration, and a lack of absolute leading enterprises in the overall market. In the future, with the sustained and stable development of the industry, the concentration of China's masterbatch market will increase, thereby promoting the sustainable and healthy development of the industry.